M-104-7
Using Social Media to Make a Meaningful Splash

Danielle Brigida , External Affairs, US Fish and Wildlife Service, Falls Church, VA
With social media here to stay, communicating and listening through the channels remains ever important. Especially, when it comes to educating and motivating people to participate in conservation. By using techniques like listening, we can stay on top of the trends and by remembering the social nature of these channels we can continue to foster important conversation. This talk specifically covers 1) Being Present: Tips for building out your profile and being present on social media, 2) Listening with Intention: 10+ tips and tricks for using social media to listen, and 3) Experiment and Motivate: Ways you can take what you've learned to try new social media techniques.