127-14 The Water Restoration Certificate Program: A National, Market-Based Approach to Streamflow Restoration
In 2008 the Bonneville Environmental Foundation (BEF) began exploring the potential for a market-based approach to support voluntary, incentive-based streamflow restoration efforts. The result is BEF's Water Restoration Certificate™ Program (WRC) - the first nationally marketed, voluntary environmental streamflow restoration program. The WRC program is built on the premise that private enterprise and the voluntary market can solve large-scale environmental challenges when society is empowered to both understand and directly address those challenges. WRCs offer an innovative, market-based solution that allows companies and individuals to take responsibility for their water use by restoring to the environment an amount of water equal their own consumptive use of water. The program goal is to utilize voluntary purchases of WRCs by the private sector to support and sustain streamflow restoration projects and programs that restore environmental flows in cirtically and chronically dewatered aquatic ecosystems.
This presentation will showcase BEF’s WRC Program and will elaborate on the following: success and corporate support to date of the WRC program; the challenges and potential of voluntary, incentive-based programs; instream flow as an important expansion opportunity for ecosystem services; and how potential financial gains may be used to reinforce long-term ecosystem restoration activities.